Special Projects for 2008 Campaign
Elderly in the Former Soviet
Union
Disabled Israeli Soldiers Learning to Ski in Aspen
Sister City Beer Milka
in Israel's Negev
In October
2006, the country was raging in light of the controversial outcome of
the Second Lebanon War. But beyond the strident public discourse that
arose after the war, it was "business as usual" in the State
of Israel: the stock market rose, cafés were lively, restaurants were
packed and most people went on vacation like they did every year.
In
that same month some new start-ups were launched, another Israeli
company was sold for over a billion dollars, young men and women started
college in the more popular faculties of law, business administration,
media and computer science, while two Israeli movies won unprecedented
acclaim abroad.
Far from
the bustle and tumult of these occurrences, a lone truck climbed up a
dirt road towards a barren sand dune overlooking the vast deserts of
Sinai and the Negev. The truck was carrying two trailer-homes, and when
it reached the top of the hill, the driver switched off the engine.
The silence
of the desert prevailed and a pleasant breeze welcomed the newcomers.
After a few minutes, three dusty minibuses arrived with several
families. Dudi pointed to a spot at the far end of the hill and said,
"There." Moments later, the first structure was set down in
Beer Milka – the most recent Jewish community to be established in the
State of Israel!!!
Two years
later, 17 families numbering over 30 children, ages 0-15, live in Beer
Milka. In the summer of 2008, on a desolate hill on the Egyptian border,
saplings were planted, foundations were dug; children are running around
and the delicious aroma of freshly baked casseroles floats in the air.
As evening
falls with its incredible sunset over the seemingly endless desert, one
can see that even in 2008 it's still possible to feel excited and moved
by the idealism and pioneering spirit of settlement in the Negev.
Beer
Milka was established in an abundant "sea of sand" in the
Kagor Holot (Sands) Nature Reserve located about 80 kilometers (nearly
50 miles) from Beer Sheba and only 2 km (1.2 miles) from the Egyptian
border. The inhabitants of Beer Milka, unlike most of their Israeli
peers, have chosen to fulfill and renew the Zionist spirit of
agricultural settlement in the Negev.
Beer
Milka was established at the initiative of a group of men and women in
their 20's who decided to live a life of agriculture based on community
and quality of life. By doing so, they are challenging the existing
trend among many of our country's young people, who primarily look after
their own interests, forgetting their kinship to Israeli society and the
State, which has mainly become the object of criticism.
The
place and name that were chosen indicate a deep consciousness of the
spirit of the place and the history of the Jewish People. This community
village is situated above the junction of two river channels which flow
once a year.
At the
precise meeting place of these channels there is an ancient well,
thousands of years old, called in Arabic "Bir-Milga" which
means "well of the junction".
In the Bible two women named Milka are mentioned: one was the
wife of Nahor, the brother of Abraham; the other was one of the
daughters of Zelpahad. Today, the inhabitants of Beer Milka make their
living from organic farming, carpentry, restaurants and tourism.
Playground
Project
Beer
Milka has become a center of attraction for young, daring,
non-conformists interested in living their life differently from the
accepted norms in Israel today. The growing number of young families
with children compels us to provide services like day care,
kindergartens, recreational equipment and medical services.
Some
of these services are given, however due to the proximity to the
Egyptian border, exceptional security measures are required.
At present, Beer Milka has no gathering place where children can
play basketball or soccer and enjoy other kinds of recreational or
instructional physical activity.
The
regional council has requested UJA's partnership in building a sports
and recreation court for the children of Beer Milka. This court will
make it possible to keep the community thriving by attracting and
absorbing new families.
Court
Specifications:
Area …………………………………………………..14 x 26
meters
Fence …………………………………………………80 meters
Baskets ……………………………………………….2
Lighting ………………………………………………..4 poles
Cost
Estimates:
Construction:
court, lighting, fence, marking and installing baskets….$80,000
Regional
Council Funding
……………………………………………………….….$40,000
Media Central Journalist
Resource Center
Media Central is an independent, media-liaison
organization in Jerusalem providing support services for journalists
based in or visiting Israel, the Palestinian territories and the region.
 |
Mark Regev, Spokesperson for the
Prime
Ministers Office addresses Media Central
|
The media has a difficult job researching and reporting the news
at the best of times and in the most friendly of environments. In a
foreign country, in the midst of often-violent conflict, a journalist
faces numerous obstacles to efficient and effective reporting.
Unfamiliar language(s), cultural barriers, changing players, deadlines
geared to home-country clocks, potential physical dangers and other
issues combine to make reporting from the region a tremendous challenge.
MediaCentral has been set up as a non-profit, independent, media-liaison
service organization offering what are perhaps the three most important
elements in journalism: